MG Zero Concept at 2010 Beijing Auto Show
Providing a sneak peak at the MG3 that is set to launch later this year, SAIC has pulled the cotton off of the MG Zero concept at the Beijing Auto Show. Outside of flashy details like the white-and-red interior, 19-inch wheels and exterior lighting, the Zero concept is a veritable look at the MG3, sharing the body and interior design with the upcoming car
The MG ZERO concept has been developed by the company’s British design director Tony Williams-Kenny.
About the same size as a Ford Fiesta, the new MG has sharp, sporty lines and would follow on from the ZR hot hatch of the 1990s.
MG, now owned by Chinese auto giant Shanghai Automotive, still employs around 300 people at its Longbridge factory in Birmingham where the TF roadster is now back in production.
Inside, the MG ZERO has a state of the art dashboard and features a flat-bottomed steering wheel now popular on many European sports models.
“The bonnet is formed around the famous octagonal badge, the graphics flow into striking lamps and the large lower grille completes the confident, sporty character,” said Williams-Kenny.
“The body-side has a strong shoulder, a dynamic scalloped feature in the doors and flared arches to give a wide stance and strong road presence. The feature lines have been designed to give a strong relationship to the wheel arch demonstrating the fun nature of the cars dynamics.”
MG is now making a comeback following the collapse of the MG Rover Group five years ago and already has plans to introduce a sports saloon later in the year.
The MG3 will be lightly restyled and offered as the Roewe 150 in China. The car is slightly bigger than the class average, in line with the MG/Roewe strategy of offering above-average interior space, and runs with conventional MacPherson strut, H-frame torsion beam suspension front and rear. Above average handling could well be a feature if the excellent chassis of the MG6 is a guide.
The MG3 is one of four new models SAIC will introduce this year. The MG6 and Roewe 350, also new in Beijing, have already been seen, and there will be an SUV announced this fall.