It's amazing how similar it looks to a Focus RS/Fiesta ST. If that had any actual performance cred (it surely doesn't) it could compete quite well against Ford here in the states, at least in the looks department.
It's more fun to drive a slow car fast than a fast car slow.
It kind of looks like a combination of the new Fiesta (more rounded/curved shapes) and the outgoing one (outer edge of headlights mainly). The upside is that it's far more attractive than the current Aqua.